Nothing gets the ISM team more excited than when faced with a Massive challenge! To us, it’s an opportunity to utilize our collective knowledge, skills, talents and experience to develop a comprehensive Massive Approach strategy where no stone gets left unturned. We review, research and identify every marketing, business development, and sales discipline to generate new revenues appropriate to the client’s business. The Massive Approach plan that results has detailed key activities, deliverables, timelines, and accountabilities. When we say, “Massive,” we mean it!